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Most founders think they need $30M to be free. The reality? $12k/month in passive income gets you there faster.
Every week I share revenue frameworks, allocation strategies, and systematization approaches that let you grow profits while freeing up your time. Base hits that add up to real freedom.
As one of my favorite Zen teachers used to ask us: "What is your heart's true desire?"
For most founders, it's simpler than chasing huge exits—it's freedom.
Getting to that first stage of financial and time freedom—whatever that means for you personally—changes everything. Once you're there, you have less stress, more time, and way more opportunities to choose what's next.
The Build Scale Buy cycle isn't about one big payday (although they are sweet!). Even a $5M exit can disappear within a decade if not managed well.
It's about building repeating systems that compound over time, so you escape the cycle of doing things you don't want to do.
The newsletter shares what's working right now from the trenches. Real talk about building sustainable freedom, not get-rich-quick fantasies.
Weekly insights that actually matter, and a bunch of helpful tools.
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Last week we had some old friends visit the family farm for four days, including one who's a design director at OpenAI. A couple people from the Oneday MBA program had questions they wanted me to ask him.
We talked about a few more sensitive topics, but I feel comfortable sharing these insightful thoughts.
Steven asked: "I am wondering if OpenAI is considering creating personal avatars that project the 'owner's' characteristics dynamically to carry out tasks for the owner faithfully. Is that on their horizon?"
Jamie asked: "Would love to get a summary of his take, and what he'd do if he started a new venture."
Here's what he shared:
A friend of mine has spent thirty years becoming one of the best tax attorneys you can find.
But he recently told me he fantasizes about burning his business to the ground.
"I'm great at doing something I hate. How's that for success?"
Meanwhile, another friend is on her third wildly different career in 13 years. She ran a marketing agency, started a food brand, and now she's using AI to code software. Each new business was built on lessons from the previous one. And not surprisingly, each new era gets more profitable than the last.
I wouldn't call her a master of anything specific, and neither would she. But she's having the time of her life building, learning, networking and just growing in general.
This all makes me think we've got "careers" backward.